Here are some letters posted to the publisher websites from the editors of Kerrang!, Q and NME. These texts will help me find out about existing products on the market, to conclude on a style that will be appropriate, successful and necessary in today's music media industry.
In the year 2000, the rock magazine Kerrang! won the title of best selling British music magazine and is published by Bauer Media. This letter provides evidence that the rock genre covers a wide audience, as a consequent of multiple sub genres of rock that all interlink. 'Each issue will include a balance of bands,' this proves that Kerrang! is a magazine that needs to cover a variety of bands to fulfill the need of their diverse target audience.
Kerrang! is released weekly at the price of £2.20 (conventionally, this varies with special issues)
In the months of June 2013, Kerrang! reached a readership of 345,000
Q is a monthly released magazine in the UK, but is globally known. Q has was one of the first music magazines to be released monthly, stressing the importance of high quality photography and style was in contribution to the overall product. It covers mainly popular mainstream music.
Q readership in 2013 hit 377,000 at the price of £3.99
Beaur Media is a useful site in researching existing music media products, and gives me good insight onto how to produce a successful product. Their tag line is 'we think popular,' this reassures me that if I made a magazine similar to one of their texts, it would be for a valid market.
NME is magazine that again contrasts Kerrang! and Q, it's extremely popular and specifies it's target audience as 16 -24. The fundamental success of NME came because of it's coverage of both pop and rock grand genres, it therefore serves the needs of a wide spectrum of target audience. It is the eldest text in the three examples given, originating as a music newspaper in 1952.
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